We live in the age of social media and online shopping. More and more businesses choose to start an online store and sell their products that way instead of creating a brick and mortar shop. For some this is an obvious choice since having your store online will provide much more visibility since you’re not limited to your local area. Having an online store will give you the chance to capture a wider audience and you can basically sell worldwide through your website.
The first challenge businesses have when starting an online store is choosing the right e-commerce platform that will cover all their needs. There are several popular options available, and two of those are WooCommerce and BigCommerce. BigCommerce will give you the tools to build your online store out of the box, while a WooCommerce store will have to be built on top of your WordPress website and customized using 3rd party plugins and extensions to maximize its functionality.
The debate between these two is often a confusing one for business owners, especially if you’ve never had an online store before. Your time is valuable so you don’t want to spend your time (and money) building a store with one of them, and then later on realize that you need to switch to the other solution.
Here, we will discuss them side by side and show you their key differences so you can make a more informed decision for your business. We will not go through each of the micro features and give you a huge confusing tables and checklists, but we’ll lay out the important differences and which e-commerce solution you should pick based on your individual needs.